We've all heard the age old question raised about whether a tree that falls in solitude of a forest without someone around - makes a sound.
Whether from a philosophical standpoint, or from physical science, most people's analysis contends that the answer is "No", it does not make a sound. The reason is often stated that "sound" is a perception - something that we do. The experience is more about the person doing the "hearing" - not something the tree does to be heard. Absent the person to hear it falling - there is no sound heard.
OK, maybe that makes sense - and maybe this is really about being "heard". So let's assume there is someone around to hear. Not a lot of people mind you, just a small "group".
Surely - a larger tree falling could make a larger sound, or maybe a tree with a large canopy or a tree in a more dense forest - will make more sounds - or make sounds for a longer period of time. Maybe for the "group" though, its not just about a tree falling - but what other characteristics are in play - that create a higher probability of the falling tree being heard.
Chances are your business is targeting a select group. How well does your marketing strategy and plan map to that goal? Your website, your social media, your collateral/assets, your outreach, and your marketing team, sales support and business development teams - are they in unison and optimized? If a tree falls in the forest - are you heard? Check out our podcast on SPOTIFY for insights. Consistent Marketing is a key to your success.
Need help being heard (knowing what to say, when, where and how to say it)?
That's something we can help with. Let's talk.
LouMac Strategies llc
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